Munich High End 2018
From May 10th to 13th 2018 the High End show took place in Munich. It is organized by the High End Society with its headquarters in Wuppertal. The High End has been an annual event since 1982, making it one of the largest international audio shows. Once again this year the size was immense and four halls, each with two floors, were filled to the smallest corner with booths. The visitors were numerous, but the fair was not so crowded that one would not have found access to interesting products. For the first time, CanJam Europe also took place in Munich. The entrance ticket was also valid here. Although CanJam was comparatively small, one day was far from enough to cover all the latest the headphone news. Therefore, some selected few impressions must suffice. Click on the link below to read the full article.
To this day, I am still in love with IEMs. It is amazing how much thought and attention to detail you can put into a unique pair. Felix was maybe one of the best and it was an honor to support him building them.
Unfortunately I never got a decent soft box for product photography. But in my learning phase I experimented a lot. Here I placed some CIEMs on a gold foil that I sprinkled some water on. I quite liked the outcome.
To simplify mostly international purchases from audiophiles, I came up with the idea to promote five premium colors. These were created anew according to my requests. Syrah, named after the red grapes known for the wine (also known as Shiraz), is probably my favorite color.
Lifestyle of the Rich
Our customers were mostly top earners looking for premium brands. I tried my best to represent that branch although I’m actually a very humble person.
I am not sure why, but back then I thought people might want to have a rhines wallpaper. I took this shot and uploaded it in all kinds of resolutions, including desktop, iPad and iPhone. I don’t think anybody ever downloaded it. I didn’t even use it myself…
rhines feels very much at home in Cologne, Germany. One customer requested for the city’s emblem to grace his monitors. I took it out to the city’s most famous place. I hope the customer appreciated it.
Musicians really have different expectations of a product than audiophiles. Many pro-musicians came up with some really ridiculous designs. This is one of the positive surprises that turned out much better than expected.